ETLA (Etlatieto), in co-operation with BRIE, is the coordinator of the proposed collaborative research program. Besides researchers from these organizations, the research team includes researchers from both from Europe (University of Jyvaskylä, LMU Munich, and Scuola Superiore Sant Anna at the University of Pisa), and the United States (University of California at Berkeley, Georgia Tech, University of California at Davis, and Stanford University).
Petri Rouvinen and Pekka Ylä-Anttila will coordinate the research efforts in the European and Stephen Cohen and John Zysman in the US end. The core research group consist of about half a dozen of researchers in both ends. ETLA researchers include Jyrki Ali-Yrkkö, Heli Koski, Olli Martikainen, Tuomo Nikulainen, Timo Seppälä, and Antti-Jussi Tahvanainen.

John Zysman coordinates the research efforts at the U.S. end. The research team will primarily consist of BRIE principles, collaborating researchers, and graduate students.